Why sneaker fans are now choosing the New Balance 9060 en masse
Why sneaker fans are now choosing the New Balance 9060 en masse
In the world of sneakers, there is always a model that temporarily stands out. But every few years, there is a sneaker that really sticks. In 2025, that will undoubtedly be the New Balance 9060 . This sneaker is not only popular on TikTok and Instagram, but is also extremely popular among sneakerheads, fashion lovers and trend followers. Why has this particular shoe become such a hype? You can read it here.
👉 View all available New Balance 9060 models HERE
What makes the 9060 so popular with sneaker fans
The New Balance 9060 combines retro vibes with futuristic shapes. The chunky sole, layered upper and neutral colours create a unique look that you won't see anywhere else. Add the comfort of New Balance and you have a sneaker that is not only beautiful, but also very comfortable to walk in.
The power of visibility on social media
Influencers, artists and creators wear the 9060 en masse. You see it in outfit videos, GRWMs, sneaker unboxings and styling tips on TikTok and Instagram. This not only increases the visibility, but also the credibility of the model. People trust what they see often, especially when it is worn by people with a sense of style.
✔ Popular among Gen Z and millennials
✔ Regularly featured in viral videos
✔ Contributes to your online appearance
Limited stock makes it even more attractive
A major part of the hype is scarcity. The 9060 is often only available for a limited time in certain colors and sizes. Many colorways sell out within a week. If you want to score your favorite pair, you have to be quick. And if you don't, you'll miss out.
✔ Popular colours such as Rain Cloud and Sea Salt are often available for a limited time
✔ Sizes between 36 and 40 in particular are selling very quickly
✔ Resale value increases on some models
Not only stylish, but also functional
In addition to its design, the 9060 is also loved for its wearing comfort. Thanks to technology from previous New Balance models, the cushioning is excellent. This makes it perfect for everyday use, long days of walking or traveling. It is a sneaker that fits as well as it looks.
Who is the 9060 intended for?
This sneaker is unisex, but is mainly bought by women between 16 and 30 years old. The combination of fashion, comfort and visibility makes the model exactly what young consumers are looking for.
✔ For people who want to combine style and comfort
✔ For those who want to stand out without shouting
✔ For those looking for a unique yet wearable sneaker
Do you want to know which color suits you?
Then also read our popular blog about the best-selling colours:
👉 Popular New Balance 9060 colors you can't miss in 2025
Frequently Asked Questions About the 9060 Hype
Why has the New Balance 9060 become so popular?
The combination of design, comfort, visibility on social media and limited availability makes it a sneaker that everyone wants to have.
Is the hype justified?
Yes. The sneaker is comfortable, goes with many outfits and remains unique thanks to the colorways and construction.
Will this sneaker continue to be on trend for a long time?
Absolutely. New Balance keeps releasing new colorways and the demand keeps increasing.
Where can I buy the original
At Capri Amsterdam you will find a wide range of original New Balance 9060 models with fast delivery.
Conclusion
The New Balance 9060 is the sneaker of the moment. Not only because of the hype, but because the model combines all the important features: style, comfort, exclusivity and recognisability. More and more sneaker fans are switching over - and that is no coincidence. Don't let this trend pass you by.
👉 View all available New Balance 9060 models HERE